Team Sky, the UK’s only Pro Tour Cycling Team, has changed its colours from blue to green for this year’s Tour of Britain to help raise awareness of Sky Rainforest Rescue, which aims to help save one billion trees in the Amazon rainforest.
The Sky Rainforest Rescue kit as worn by Team Sky is currently being auctioned off on Going Going Bike. The Team Sky and Sky Rainforest Rescue auction star lot is the bike actually ridden by Tour de France and Olympic Star Bradley Wiggins during the Tour of Britain – a £14,000 Pinarello Dogma.
100% of all winning bids will go directly to Sky Rainforest Rescue and all money raised through Sky Rainforest Rescue will be donated to WWF-UK. Sky will donate a further £1 to WWF-UK to match each £1 raised through Sky Rainforest Rescue, and has guaranteed to contribute a total of £2million to help reach the campaign target of £4millon.
Sky Rainforest Rescue is a three year Sky and WWF campaign to help save one billion trees in the state of Acre, northwest Brazil. With deforestation now responsible for roughly 15% of global greenhouse gas emissions and an area the size of three football pitches is destroyed every minute in the Amazon Rainforest, Sky Rainforest Rescue is highlighting the crucial need for people to act now to help tackle this potentially devastating global issue.